Paris, 15 March 2016 – Locala (Success for Mobile), a fast-growing ad tech company announced today that Pierre Gauthier will join Locala in a newly created position, as Head of Publisher Management and Development.
Gauthier’s new role is strategically important for the accelerating growth of the company, and he comes on board to help reinforce Locala’s premium programmatic offers. He will oversee and develop key partnerships and private deals between Locala with publishers and ad networks around the company’s global offices (EMEA, US, APAC, LatAm).
“I am very pleased to welcome Pierre Gauthier to our rapidly expanding team,” said Christophe Collet, Locala CEO. “Pierre brings valuable experience for developing strategic partnerships with major publishers both in France and internationally. The timing of his arrival is perfect as we are even more committed to guaranteeing more secure and only high quality mobile programmatic offerings for our clients.”
“It is with great pleasure that I join Locala in this newly created role that will refine the company’s current offers,” said Pierre Gauthier. “I am looking forward to working with the global teams to enrich our audience buying offers and uphold our guaranteed delivery promise. It is an honour to be able to contribute to Locala’s continued international success.”
Gauthier joins Locala with more than a decade of experience in the digital industry within promising start-ups as well as major international companies. He launched the French subsidiary of Widespace, a Swedish group, as co-Director and Director of Partnerships in 2013 and established a network of premium mobile publishers across Europe. Prior to leading Widespace in France, he was the Digital Business Development Manager at Publicitas, and earlier in his career he was Head of Publisher Development for Horyzon Media.