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Press Release


Criteo’s former People Partner joins the drive-to-store platform as Chief People Officer to steer its HR actions  Paris, 25 August 2021 – S4M, the leading drive-to-store platform for tier-1 retailers, restaurants & auto dealerships, today announced the appointment of Armelle Quenard as Chief People Officer to lead the company’s human resources strategy and development. With[…]

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The industry veteran joins the drive-to-store platform to lead its global growth  New York, 29 June 2021 – S4M, the leading location-based platform for tier-1 retailers, restaurants & auto dealerships, today announced the appointment of Cameron V. Peebles as Global Chief Marketing Officer to lead the company’s worldwide marketing initiatives. With an impressive 22-year career[…]

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Coutanceau takes on this new role to develop S4M’s global CSR strategy and initiatives London, June 07 2021 – S4M has appointed Jean-François Coutanceau as SVP Corporate Social Responsibility (CSR) to lead its efforts to make its business more sustainable while giving back to people and the planet. This new role comes in addition to[…]

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Former Smart CEO joins the Drive-to-Store platform to accelerate global growth Paris, May 25, 2021 – S4M has announced today it has hired Cyrille Geffray as Global COO to help the company scale up its global operations worldwide. Cyrille Geffray is a highly experienced business leader, with two successful start-up exits under his belt. Most[…]

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London, April 9, 2021 – S4M has appointed Benjamin Sekkai as Country Manager Benelux and Sebastien Clement as Country Manager Switzerland to lead the drive-to-store platform and oversee its expansion in local markets. Before joining S4M, both Sekkai and Clement held senior positions at some of the industry’s biggest companies. Among others, Sekkai was Country[…]

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S4M granted the Drive-to-Trust ‘Right Place’ label for their drive-to-store capabilities PARIS, October 26, 2020 – The Mobile Marketing Association, in partnership with the CESP, has granted S4M the Drive-to-Trust ‘Right Place’ certification for their drive-to-store technology. This certification acknowledges drive-to-store advertising solutions that deliver effective local or geolocated campaigns and guarantees the quality of their[…]

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Store-level insights help brands make smarter advertising investments LONDON, October 21, 2020 – S4M announced today the launch of Retail Analytics, the latest data enhancement of its drive-to-store platform. This new location intelligence product is designed to help advertisers identify store visit trends on both a nationwide and local level, and make better decisions on[…]

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