The IAB’s Transparency and Consent Framework 2.0 is due to be rolled out at the end of April. S4M fully committed to the scheme and will be supporting V2 from April 1. “TCF v2.0 enables consumers to grant or withhold consent and also exercise their ‘right to object’ to data being processed. Consumers also gain[…]
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S4M commits to the IAB’s Transparency and Consent Framework v2.0
By Nawal Es-sdiqui News Apr 02, 2020
S4M named one of France’s top tech companies by French Tech 120
By Nawal Es-sdiqui News Jan 27, 2020
We’re proud to have been selected in the French Tech 120, a program dedicated to French start-ups capable of becoming worldwide technology leaders. Our inclusion in the list is a ringing endorsement of our drive-to-store platform and underlines the potential of our business. The solid foundations we’ve built in the French market and our worldwide[…]
S4M is in FrenchWeb’s FW500 ranking
By Nawal Es-sdiqui News Nov 07, 2019
We’re delighted to have been awarded the 75th position in Frenchweb’s FW500 – a list of the most dynamic companies in French tech. We’ve been shortlisted four years in a row now and couldn’t be prouder. This ranking showcases an industry in full swing, and being part of it makes us incredibly happy. Over the[…]
S4M – The Drive-to-Store Platform
By Nawal Es-sdiqui News Jul 24, 2019
At S4M, we firmly believe that marketers need full visibility of the incremental impact of their digital marketing strategy. To help them drive consumers to their stores, we have created the first and only advertising technology that connects brands to consumers by bridging the gap between digital advertising and the real-world. Fusio by S4M, our[…]
The Location Based Marketing Association is coming to France
By Nawal Es-sdiqui Events, News Nov 14, 2018
The Location Based Marketing Association (LBMA) was founded in 2010 in Toronto to bring together brands, retailers and innovative technology providers centered on the use of media, location and digital innovation. Their goal is to educate, share best practices, establish guidelines for growth and promote the services of member companies to brands and other content-related[…]
Product Design: Two of FUSIO’s Design Strategies
By Cristina Dinu Product Insights Sep 06, 2018
FUSIO by S4M is a powerful drive-to-store platform that can attribute digital media investments with real-world results, such as shopper visits into stores. Our product vision is to help our clients, marketers, brands and media agencies to close the digital and physical advertising divide. In a previous article, we explained how our product team built[…]
Product Design: FUSIO’s Conceptual Model
By Cristina Dinu Product Insights Jul 16, 2018
FUSIO by S4M is a powerful drive-to-store platform that can attribute digital media investments with real-world results, such as shopper visits into stores. Our product vision is to help our clients, marketers, brands and media agencies, to close the digital and physical advertising divide. In a previous article about our target users we explained how[…]
Product research: knowing our target users
By Cristina Dinu Product Insights May 30, 2018
FUSIO by S4M is a powerful drive-to-store platform that can attribute digital media investments with real-world results, such as shopper visits into stores. Our product vision is to help our clients, marketers, brands and media agencies, to close the digital and physical advertising divide. FUSIO’s platform users are programmatic media traders who buy ad spaces at[…]
FUSIO by S4M – the making of an all-in-one toolkit for marketers
By admin Product Insights Apr 27, 2018
S4M is an ad tech company in the digital advertising ecosystem specializing in programmatic buying to help advertisers bridge online results with offline impacts. FUSIO is S4M’s mobile advertising technology with a suite of products to address digital advertising challenges. Today, FUSIO by S4M is a powerful drive-to-store platform that can attribute digital media investments[…]
FUSIO by S4M – the making of an all-in-one toolkit for marketers
By Cristina Dinu Product Insights Apr 27, 2018
S4M is an ad tech company in the digital advertising ecosystem specializing in programmatic buying to help advertisers bridge online results with offline impacts. FUSIO is S4M’s mobile advertising technology with a suite of products to address digital advertising challenges. Today, FUSIO by S4M is a powerful drive-to-store platform that can attribute digital media investments[…]