S4M vous donne rendez-vous le mardi 25 septembre au Transfo de l’Union des Annonceurs pour un petit-déjeuner spécial drive-to-store. Avec la participation exclusive de Céline Letu-Tortorici, Directrice Marketing et Communication de HOPPS Group / Pataugas et Nicolas Pons, Directeur Digital, Média & CRM, du Groupe Bertrand, qui partageront avec vous leurs retours d’expériences. Evénement réservé aux annonceurs.[…]
Product Design: Two of FUSIO’s Design Strategies
By Cristina Dinu Product Insights Sep 06, 2018
FUSIO by S4M is a powerful drive-to-store platform that can attribute digital media investments with real-world results, such as shopper visits into stores. Our product vision is to help our clients, marketers, brands and media agencies to close the digital and physical advertising divide. In a previous article, we explained how our product team built[…]
S4M To Showcase the First Saas Platform for Drive-To-Store Campaigns at Dmexco
By admin Press Release Aug 29, 2018
S4M announces its participation in Dmexco, a tradeshow bringing together key players in digital business, marketing and innovation. The event will be taking place September 12-13, 2018, in Cologne, Germany. During the event, S4M will be showcasing the latest version of FUSIO by S4M, its drive-to-store technology. Marketers will have complete access to a handful[…]
During the 2017 Christmas Season, LEGO partnered with S4M and Carat to roll out the fun and personalized “Santa” chatbot shopper. The “Santa” chatbot helped parents easily select and locate LEGO toys they wished to purchase, online or in-store. To learn more about the campaign, checkout our Taking The Chat Out of the Bot video. S4M[…]
S4M will be at DMEXCO 2018 in Cologne this year! Be sure to stop by our booth to demo our AI-powered Saas drive-to-store platform. Want to reserve a 1-to-1 demo at our stand? Fill out the form below and we will get in touch shortly. Full Name Company Professional E-mail Please select your[…]
S4M shortlisted at the Digiday Marketing and Advertising Awards Europe 2018
By admin Awards Jul 30, 2018
The shortlist for this year’s Digiday Marketing and Advertising Awards Europe has been released and we are proud to share that S4M has been nominated in the category Best Use of Mobile! The Digiday Marketing and Advertising Awards Europe recognizes companies working to modernize European advertising, marketing and public relations. The winners will be announced at[…]
Will you be at this years eTail Connect at Sopwell House in St Albans? We want to meet you! Book a 1-to-1 meeting with our UK team to learn all about our AI-powered drive-to-store platform, FUSIO. FUSIO by S4M is the 1st SaaS drive-to-store platform that leverages cutting-edge AI to optimize visits to store and footfall[…]
Product Design: FUSIO’s Conceptual Model
By Cristina Dinu Product Insights Jul 16, 2018
FUSIO by S4M is a powerful drive-to-store platform that can attribute digital media investments with real-world results, such as shopper visits into stores. Our product vision is to help our clients, marketers, brands and media agencies, to close the digital and physical advertising divide. In a previous article about our target users we explained how[…]
S4M Extends Cost Per Incremental Visit (CPIV) Buying Model to the Offline World
By admin Press Release Jun 28, 2018
S4M launches a brand new buying model – the Cost Per Incremental Visit (CPIV). Marketers will only pay for additional visits into stores generated by online campaign impressions. Brands can be sure that their drive-to-store results exclude organic visitors and are only measuring for visits generated directly as a result from digital campaigns. For digital[…]
S4M announced last week that it has joined the IAB Tech Lab to be an actively engaged member in driving mobile-first initiatives from the independent consortium. The IAB Tech Lab is made up of digital publishers, ad technology firms, marketers, agencies and companies from around the world with interests in the interactive marketing arena. S4M is[…]