We are delighted to announce that S4M has won the La Nuit des Rois 2019 Gold Award for Best eBusiness & Drive-to-Store solution on March 14th, 2019! Organized by French digital marketing media Viuz, La Nuit des Rois awards celebrate the best digital marketing solutions in the French market based on two major criteria: performance[…]
S4M wins Gold Award for eBusiness & Drive-to-Store at La Nuit des Rois 2019
By Nawal Es-sdiqui Awards Mar 15, 2019
S4M Launches New Ad Format to Bring Proximity-Based Push Notifications to Retail
By Nawal Es-sdiqui Press Release Mar 11, 2019
S4M announces today the release of a brand-new ad format, the Pass-to-Store. The creative new ad format provides advertisers with a method to drive incremental in-store visits with smart proximity-based push notification retargeting. With this new ad experience, shoppers download a card with a promotion or invitation offered by an advertiser, which is then saved[…]
S4M Launches Uplift Trust Global Product Feature
By Nawal Es-sdiqui Press Release Mar 05, 2019
S4M announces today the release of a pioneering global product feature, Uplift Trust, for its FUSIO by S4M platform. FUSIO by S4M is the first SaaS solution to optimize media investments in real-time for drive-to-store campaigns. The Uplift Trust feature is an industry first, allowing marketers to see if the in-store uplift rate of their[…]
Book a meeting to discuss S4M’s new strategy to boost dealership visits
By Nawal Es-sdiqui Industry Insights Jan 17, 2019
Choose your KPI and we’ll ensure its performance With mobile influencing 90% of all car purchases, S4M brings to market a comprehensive strategy to drive-up dealership visits. Working hard to connect, engage and convert the modern car buyer, we guarantee the delivery of powerful KPIs at every stage of car buying – maximizing your ad-spend. Fill[…]
S4M wins Mumbrella Asia 2018 Award for Best Mobile Ad of the Year
By Nawal Es-sdiqui Awards Dec 05, 2018
The saying goes that Christmas is the most wonderful time of the year. And we couldn’t agree more. Indeed, what better time than Christmas to announce that we have won the Mumbrella Asia 2018 Award for Best Mobile Ad of the Year for our Santa Chatbot campaign! Fitting, isn’t it? At S4M, we recognize the[…]
The Location Based Marketing Association is coming to France
By Nawal Es-sdiqui Events, News Nov 14, 2018
The Location Based Marketing Association (LBMA) was founded in 2010 in Toronto to bring together brands, retailers and innovative technology providers centered on the use of media, location and digital innovation. Their goal is to educate, share best practices, establish guidelines for growth and promote the services of member companies to brands and other content-related[…]
S4M joins forces with major players to leverage blockchain technology to fight ad fraud
By Nawal Es-sdiqui Press Release Nov 13, 2018
S4M, Futurs.io, Dentsu Aegis Network’s digital performance agency iProspect, Smart, Mondadori MediaConnect, and Next (Altice) are launching the “Adschain Consortium” to address the persistent fraud in the programmatic supply chain. This ambitious alliance will apply blockchain technology to industry transactions to bring more transparency for all the stakeholders. Online advertising fraud is estimated to cost[…]
S4M wins two awards at the Festival of Media LatAm 2018
By Nawal Es-sdiqui Awards Nov 06, 2018
We are proud to announce that S4M has won two awards at the Festival of Media LatAm Awards last Tuesday! Organized by the Festival of Media, the LatAm Awards celebrate and recognize the best players in creativity and media innovation in the LatAm region. We were honored to attend with some of the industry’s very[…]
S4M will be at Festival of Media LatAm in Miami this year! We are excited to be welcoming FOMLA attendees to our Oxygen Bar. Stop by to boost your energy levels and be in great shape to keep up with everything that will be going on during this unique event. Feel free to fill out[…]
S4M Appoints Ed Silhan as Chief Revenue Officer for North America
By admin Press Release Oct 16, 2018
Ed Silhan joins S4M as the Chief Revenue Officer for North America, a new position based in the New York office. Ed comes to S4M after almost 20 years of experience in the digital space at PayPal, eBay and most recently SITO Mobile where he participated in the dramatic growth of their revenue streams. In[…]